Advertise in the Internet Newsletter for Lawyers

Circulation

The Newsletter goes to around 1,000 paying subscribers; here is a rough breakdown:

• UK firms of solicitors 680
• Chambers and individual barristers 140
• Universities 20
• "mixed bunch" consisting of legal departments of large companies, legal libraries and other legal bodies, suppliers to legal profession, legal publishers, Legal press and journals, local authorities: about 110
• Irish firms 50

Around 150 of the 1,000 subscribers hold multiple use licences, distributing copies throughout the firm or chambers, and so the Newsletter is read by considerably more than 1,000.

All subscribers also have full access to the online version of the Newsletter without extra charge, and advertisers also gain online exposure to both subscribers and non-subscribers (ie all visitors to the Newsletter site) via an Advertisers link in the sidebar.

Reader profile

The majority of the firms who subscribe are smaller and medium sized practices - they are the ones who seem to like the Newsletter's broad appeal, ie not specialists in marketing, or libraries/legal research, or e-commerce or website management or IT, but those interested in topics which cross all these boundaries.

Publication dates

The Newsletter is published every other month - at the beginning of January, March, May, July, September and November.

Types of advertising

There are three sorts of advertising available in the Newsletter or associated with it:

• Advertising in the printed Newsletter;
• Inserts sent out with the Newsletter;
• Labels taken from the circulation of the Newsletter for you to use independently.

Each of these is described below. Invoices are sent out at the time that the first Newsletter relating to the booking is mailed to subscribers.

Advertising in the printed Newsletter

There are six one-quarter page adverts printed as part of the Newsletter. The dimensions of these are 18 cm x 6.75 cm.

The cost per insertion is £160 plus VAT. Modest discounts are allowed for longer runs of adverts booked, and paid for, together. Please ask about these discounts.

All print advertisers also have a persistent direct link in the sidebar of the online Newsletter.

A pdf version of the printed Newsletter is also provided online, increasing the number of people who will come into contact with the "print" adverts.

Inserts sent out with the Newsletter

There are a maximum of 3 inserts going out in any one issue, and a maximum overall weight (Newsletter and inserts) of 100 grams. We do not want people to empty their Newsletter envelope over a wastepaper bin!

Single A4 page, up to 8/9 gm - £160 plus VAT.

Double A4 page, up to 16/18 gm - £220 plus VAT.

Triple or more A4 pages or strange shapes and sizes: it depends on what other inserts are already booked - please ask!

All insert advertisers also have a persistent direct link in the sidebar of the online Newsletter. This is an unusual and valuable bonus for insert advertisers.

Labels for you to use independently

The cost of a set of labels for you to use independently is £160 plus VAT.

The number of labels is around 800 since some readers do not wish to receive extra mailings (all subscribers are asked whether they wish to exclude themselves from extra mailings). We limit the number of sets of labels provided to at most 3 in every 2 month period.

To book advertising, please contact Delia Venables at delia@venables.co.uk or telephone 01273 472424.

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