Alex Heshmaty is technology editor for the Newsletter. He runs Legal Words, a legal copywriting agency based in the Silicon Gorge. Email alex@legalwords.co.uk.
A brief history Oxford Dictionaries Online defines an app as “a self-contained program or piece of software designed to fulfil a particular purpose; an application, especially as downloaded by a user to a mobile device”. It is the latter half of the definition – especially in relation to iPhones and other smartphones – which popularised […]
Read MoreAs marketing becomes increasingly important for law firms, various advertising methods are being employed in an attempt to attract new prospective clients – including a plethora of search engine optimisation (SEO) and pay per click (PPC) campaigns. However, the vast majority of business for most law firms comes from its existing client base. It is […]
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